Honda PH partners up with AISEC to promote road safety 

Updated Oct 18, 2022

Same topic: Automotive Industry Updates

Promoting road safety to the youth for a better tomorrow. 

In its mission to provide “Safety For Everyone”, Honda Cars Philippines, Inc. (HCPI) has partnered up with the local branch of youth organization AISEC. Via this partnership, HCPI invited 22 AISEC members to the Road Safety and Honda Sensing Experience for Students. It was held last October 8 at the HCPI office in Sta. Rosa, Laguna. 

AISEC members together with the Honda Civic and HR-V

The 22 AISEC participants who attended the said event are from seven different colleges and universities around the Philippines. All of them are youth leaders. 

For those not familiar, AISEC was previously known as Association internationale des étudiants en sciences économiques et commerciales (International Association of Students in Economics and Business). But since members from different courses and universities are now accepted, it is now officially known as AISEC.     

With regards as to why AISEC was invited in the first place, HCPI President Masahiko Nakamura said that apart from developing automotive safety technologies, their mission also involves “contributing to the development of society.” So by educating young folks who will eventually become the future leaders of tomorrow, the automaker “can be more effective in preventing traffic accidents and injuries.” 

The AISEC members together with HCPI executives

During the program with the AISEC members, Honda facilitated engaging discussions concerning road safety, pre-drive inspections, defensive driving, avoiding distracted driving, traffic rules and regulations, and many other motoring and safety-related topics.  

AISEC members also had the opportunity to experience for themselves what the Honda Sensing suite is capable of. This was done via supervised drives using the all-new Honda Civic and the all-new HR-V.  

The Honda Sensing suite for both models consists of collision mitigation braking, adaptive cruise control, lane keeping assist, road departure mitigation, and lead car departure notification, among other features.  

For more car news, car reviews, and the latest automotive industry updates, keep it here on the Philippine’s largest automotive portal.  

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Cesar G.B. Miguel

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Cesar Guiderone B. Miguel was born and raised in Iligan City, Lanao Del Norte. He graduated in 2010 with a Bachelor of Arts in English degree from Mindanao State University - Iligan Institute of Technology. He previously worked as a freelance writer for various websites, as a member of the Iligan City Disaster Risk Reduction Management's training staff, and as a medical sales representative.

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