Toyota Motor Corporation is a Japanese multinational automotive manufacturer founded by Kiichiro Toyoda in 1933. Toyoda was the son of Toyoda Sakichi, a successful businessman and founder of the Toyoda Automatic Loom Works, Ltd. – a Japanese manufacturer where the company started as a division. Its main headquarters is located in Toyota City, Aichi.
The Japanese auto industry pioneer was established as a separate and independent company in 1937. The name of the company originated for the founder's family name, Toyoda. It was changed to Toyota because it has eight strokes regarded as a lucky number in East Asian culture.
In 2008, Toyota Motors became the world’s largest automobile manufacturer for the first time after it surpassed General Motors. The company has over 350,000 employees worldwide. In 2017, it became the first automobile company to produce over 10 million cars per year.
The company does not only top the global auto market. Here in the Philippines, Toyota also leads the local automobile industry, distributed by Toyota Motor Philippines.
TMP has a staggering total of 73 dealerships all over the country. It has 27 dealerships in Luzon, 15 in the Visayas, 11 in Mindanao, and 20 in Metro Manila, including Lexus Manila, Inc. for its service centers and sales distribution.
TMP has the most extensive car lineup with its current range consisting of Toyota Wigo, Toyota Vios, Toyota Yaris, Toyota Corolla Altis, Toyota Supra, Toyota Camry, Toyota 86, Toyota Innova, Toyota Avanza, Toyota Fortuner, Toyota Rush, Toyota Land Cruiser, Toyota FJ Cruiser, Toyota Land Cruiser Prado, Toyota Alphard, Toyota Hiace, Toyota Hilux, Toyota Prius, Toyota Prius C, and Toyota RAV4.
Toyota Motor Philippines occupies the highest position in the automobile sales charts multiple times in a row. Searching for a Toyota car around the busy streets of the Philippines is one easy task since Toyota vehicles are almost everywhere.