History
Chery began as a state-owned automotive manufacturer based in Wuhu, Anhui Province, China. The brand was founded in 1997 which quickly became the 10th largest China-based auto manufacturer 15 years upon its establishment. In 2012, Chery produced roughly 590,000 units and became China’s most successful passenger car exporter based on quantity.
Development
The first Chery automobile is the Fengyun which was launched in 1999. It sold almost 30,000 units which prompted the company to produce a new model called the Cowin. It is a subcompact sedan built for city driving which was introduced in 2003. Following the success of the first two models, Chery came out with the A5 compact sedan and the Tiggo crossover. The brand has been aggressive in its plight to global distribution as it is currently able to export to more than 30 countries across Latin America, Europe, and Southeast Asia.
Local presence
It only took a short amount of time before Chery reached Philippine shores. Its arrival was ushered in by the United Asia Automotive Group, Inc. (UAAGI), the same corporation that brought in Foton to the Philippines. UAAGI secured official rights to market and distribute Chery to the Philippines in 2019. The company was awarded exclusive distributorship for the Tiggo lineup of crossover vehicles.
Locally, Chery automobiles have been roaming the streets of Manila beginning mid-2000s as they were imported from neighboring countries. Since the brand has been refreshed under the wing of UAAGI, Chery is expected to further expand its market reach in the Philippines.
Currently, the brand offers a lineup of Tiggo crossovers which are the Tiggo 2, Tiggo 5X, Tiggo 7, and the Tiggo 8. All of the models come with an extensive maintenance plan and warranty that are exclusive to the Chery brand. Vehicles are backed with a 5-year 150,000 km warranty, a 10-year 1,000,000 km engine warranty, and a 3-year free maintenance plan which provides utmost convenience to its owners.
To learn more about Chery Philippines, browse through Philkotse.com, and get extensive reviews and specifications. Here you can conveniently find the best vehicles that will suit your budget, needs, and design preferences.
Contact information:
- Phone number: +63 917 552 4379
- Official website: https://cheryauto.ph/
- Facebook: https://www.facebook.com/cheryautophilippines/
