Letting car buyers feel like they are being taken care of after a car purchase is important in attracting more customers. This is what Ford Philippines wants to show Cebuanos with the groundbreaking of a new service facility in Mandaue City, Cebu.
Ford Mandaue Service Facility
The new Ford Mandaue service facility is an expansion of the company’s dealership in the area. It will service the brand’s growing customer base in the northern part of the Cebu province.
“The construction of a new Ford service facility in Cebu testifies to the growing preference towards the Ford brand in this part of the country,” said Ford Philippines Managing Director Mike Breen.
With a total floor area of over 4,000 sqm., the service facility will provide customers with parts, accessories, service, and vehicle maintenance needs. This will be made possible with the facility’s service area that has more than 50 service and paint bays combined.
The expansion aims to bring to life Ford’s commitment to a next-generation ownership experience. It can help prolong the lifespan of Ford vehicles of customers in the area by further addressing after-sales concerns.
Ford Ranger
In addition, the facility will also come with a 3-showroom display. With it, people residing in the area can get to know more about the Blue Oval company’s models in the local lineup. Among these are the next-generation iterations of the Ford Ranger and Everest.
“We thank our partners from the Fairlane Automotive Ventures, Inc. for the continued partnership and collaboration to serve our customers. We look forward to delivering service innovations to our customers in Cebu that will enhance their Ford ownership experience,” added Breen.
Operated by Fairlane Automotive Ventures, Inc. (FAVI), the Ford Mandaue service facility will be located at North Road, Brgy. Jagobiao, Mandaue City. It is slated to open by the fourth quarter of this year.
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