Chery Auto PH declares winners of 2023 GRIT dealership awards

Updated Feb 29, 2024

Same topic: Automotive Industry Updates

Chery Alabang clinches its third consecutive Dealer of the Year award.

Chery Auto Philippines (CAP) has awarded its top sales executives and its line of exceptional dealerships at the 2023 GRIT awards.

Chery Alabang is the 2023 GRIT Dealer of the Year

The award, which stands for “Guts, Resilience, Initiative, and Tenacity,” highlights the significant contributions of these salespeople and dealerships to the advancement of Chery as a brand in the local automotive industry. 

Standing out amongst the ranks of CAP dealers is Chery Alabang, which managed to clinch the Dealer of the Year Award (DOYA) for the third time in a row. 

“2023 was a particularly challenging year, as we saw the competition get tougher with the influx of more Chinese brands in the market,” said United Asia Automotive Group Inc. (UAAGI) Chairman Rommel Sytin.

UAAGI, CAP, and Chery Alabang executives at the 2023 GRIT Awards

“The GRIT Awards acknowledge our top-performing dealers and individuals; however, I would be remiss not to acknowledge the collective efforts of our dealer network as a whole. Today we recognize all of you and sincerely share our thanks,” added Sytin. 

Without further ado, here is a list of the winners of the 2023 GRIT: 

Sales Awards

a. Top Retail Sales (NCR) - Chery North EDSA
b. Top Retail Sales (Luzon) - Chery Marilao
c. Top Retail Sales (Visayas-Mindanao) - Chery Iloilo
d. Top Sales Executive in Retail Sales (NCR) - Justin Dominic Merin, Chery Quezon Avenue
e. Top Sales Executive in Retail Sales (Luzon) - Leslie Granale, Chery Cainta
f. Top Sales Executive in Retail Sales (Visayas-Mindanao) - Anthony Tugado, Chery Iloilo

2023 Top Sales Executives (NRC)

a. Tiggo 2 Pro - Justin Dominic Merin, Chery Quezon Ave.
b. Tiggo 5x Pro - Dennis Argayoso, Chery North EDSA
c. Tiggo 7 Pro - Greggy Orencio, Chery Pasig
d. Tiggo 8 Pro - Jonathan Darag, Chery North EDSA

2023 Top Sales Executives (Luzon)

a. Tiggo 2 Pro - Marion Alleen Majarais, Chery Bacoor
b. Tiggo 5x Pro - Leslie Granale, Chery Cainta
c. Tiggo 7 Pro - Marion Alleen Majarais, Chery Bacoor
d. Tiggo 8 Pro - Leslie Granale, Chery Cainta

2023 Top Sales Executives (Visayas-Mindanao)

a. Tiggo 2 Pro - Anthony Tugado (Chery Iloilo)
b. Tiggo 5x Pro - Anthony Tugado
c. Tiggo 7 Pro - Anthony Tugado
d. Tiggo 8 Pro - Antony Tugado

Aftersales Awards

a. Service Team of the Year (NCR/Luzon) - Chery Alabang
b. Parts Team of the Year (NCR/Luzon) - Chery Quezon Avenue
c. Top Service Manager (NCR/Luzon) - Julien Agustine De Jesus - Chery Quezon Avenue
d. Top Service Technician of the Year (Overall) - Jerson Penuela - Chery Quezon Avenue
e. Service Team of the Year (Visayas-Mindanao) - Chery Iloilo
f. Parts Team of the Year (Visayas-Mindanao) - Chery Iloilo
g. Top Service Manager (Visayas-Mindanao) - Christine Joy Peñafiel - Chery Iloilo
h. Top Partsman of the Year (Overall) - Joe Marie Gonzales - Chery Quezon Avenue

Marketing Award

a. Marketing Breakthrough Award (Overall) Chery Marilao

At the event, Chery Auto PH Managing Director Froilan Dytianquin congratulated all the awardees. He likewise thanked them for their efforts in keeping the Chery brand promise, that “There’s More to Our Cars.” 

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Cesar G.B. Miguel

Author

Cesar Guiderone B. Miguel was born and raised in Iligan City, Lanao Del Norte. He graduated in 2010 with a Bachelor of Arts in English degree from Mindanao State University - Iligan Institute of Technology. He previously worked as a freelance writer for various websites, as a member of the Iligan City Disaster Risk Reduction Management's training staff, and as a medical sales representative.

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