Sojitz G Auto Philippines (SGAP), Geely’s official distributor, announced that it is intensifying its efforts to fulfill its aggressive dealer expansion plan in the second half of 2021. Earlier this year, the company announced that it will open 13 more dealerships nationwide.
Since then, SGAP has inaugurated four dealerships in Parañaque, Pampanga, Iloilo, and Manila as the latest addition to the roster. The nine other dealerships that are targeted to be established before the year ends include Santa Rosa, Bacolod, Dagupan, San Fernando, Marikina, Las Piñas, Marilao, Tacloban, and Taytay-Cainta.
Overall, the company was able to simultaneously open 15 new dealerships and started 17 new dealer franchise projects as per a report from SGAP’s Network Development officials.
“In the past months, we have been focusing on intensifying our network expansion efforts, opening up dealerships, one after another. This shall continue on the 2nd half of the year as we give utmost importance in establishing our brand with our existing vehicles and increasing our market presence in preparation for better sales coverage on our current and upcoming models,” said SGAP President and CEO Yosuke Nishi.
Aside from dealership expansion, the Chinese automaker is also aiming to grow its lineup to meet various market demands. New Geely models were supposed to be out already but were delayed due to the challenges of the pandemic. Looking at its website, it seems like the company will soon introduce two new SUVs/crossovers and one new sedan.
Currently, Geely Philippines is offering three models, namely the Coolray, Azkarra, and Okavango. The Coolray is a subcompact crossover that secured the top sales spot at its segment this year, while the Azkarra is a compact crossover equipped with a mild-hybrid powertrain. Lastly, the Okavango is the largest model of the brand that offers a 7-seating configuration.
“No matter how the global situation continues to play out, let us always maintain a growth mindset, a mindset that led our young brand to where it is the market right now,” concluded Nishi.
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Know more about Geely Azkarra 2021
The Azkarra is a five-seater compact crossover with a mild hybrid system, made by Chinese automaker Geely. This model supports the brand’s vision of coming out with a vehicle that promotes cleaner technology. The 2020 version is an overhaul of its first-generation version that was launched in 2016. It comes in two variants which are the Premium and Luxury models. Both of which run on a 1.5-liter 3-cylinder turbocharged gasoline engine. Maximizing its powerful engine, the vehicle comes with a drive mode selector in the form of a dial. The hybrid system is incorporated through a 48V Energy Management System that stores energy from the engine to add more power to the vehicle. It can also be used to place the vehicle on electric-only mode during short drives. The Azkarra is one of Geely’s premium vehicles that combines a sophisticated aesthetic with exciting new technology that provides extended safety, entertainment, and convenience.