Geely eyes aggressive expansion in PH market

Updated Apr 06, 2021 | Same topic: Automotive Industry Updates

The world's best-selling Chinese car brand plans to open 30 dealerships by 2021 in the Philippines. Here comes to Filipino fans!

Encouraged by the market's reception towards Geely Coolray crossover SUV last year, Geely is now going full throttle with its aggressive expansion program in the Philippine market.

Coolray crossover

Encouraged by the market's reaction to its Coolray crossover, Geely is pushing ahead with its expansion plans

>>> Click here to find the best Geely cars in your area

In an official statement, the company announced that it is already building its nationwide dealership network, which is seen to complement its flagship North EDSA branch. The carmaker revealed that they plan to open 15 dealerships this year, with an additional 15 expected to be fully operational by 2021.

Branches slated to open in 2020 are the following:

Metro Manila Geely Greenhills
Geely Quezon Avenue
Geely Manila
Geely Shaw
Geely Marikina
Regional areas Geely San Fernando
Geely Bacoor
Geely Davao
Geely Cagayan de Oro
Geely Iloilo
Geely Cebu
Geely Batangas
Geely General Santos
Geely Imus
Geely Tagum

While the outlets scheduled for 2021 include:

Metro Manila Geely Makati
Geely Alabang
Geely Libis
Geely Pasay
Regional areas Geely Angeles
Geely Pangasinan
Geely Tacloban
Geely Marilao
Geely Lipa
Geely Legazpi
Geely Bacolod
Geely Cebu
Geely Zamboanga
Geely Bataan
Geely Cabanatuan

Geely believes that this expansion program is an opportunity to make its products and services closer and more accessible to Filipinos across the country.

More customers looking for sophisticated, spirited and competitively-priced cars will soon be able to experience Geely range of automotive technologies. Geely's B-segment Modular Architecture (BMA) platform, for instance, underpins its small compact models such as the Coolray. It is flexible and scalable in terms of chassis, power and body modules that makes it possible to create a variety of vehicles.

>>> Worth reading: Geely Coolray 2020 Philippines Review: The fun is back in driving

Geely's BMA platform

Geely's BMA platform was patterned after Volvo's Compact Modular Architecture (CMA)

The 6-core technology is another marvel that Geely implements on its 3-cylinder engine models, combining performance with advanced NVH mitigation to produce the smoothest and vibration-free powerplants.

The Coolray's 1.5L 3-cylinder turbocharged engine

The Coolray's 1.5L 3-cylinder turbocharged engine showcases Geely's 6-core engine tech

>>> Read more: Geely Philippines price updated monthly

Coming soon to the Philippine market is Geely's lineup of models that feature mild hybrid electric technology, for improved fuel efficiency and lower emissions.

Borui GE

Geely's hybrid models like the Borui GE could make their way to our market soon

It's full speed ahead for Geely as it maintains its momentum towards being a major player in the Philippine automotive industry. And Philkotse.com will be there to feature their exciting offerings as they arrive!

Joseph Paolo Estabillo

Joseph Paolo Estabillo

Author

Joseph holds a degree in Journalism from the University of the Philippines Diliman and has been writing professionally since 1999. He has written episodes for CNN Philippines' motoring show Drive, and has worked on corporate projects for MG Philippines and Pilipinas Shell. Aside from being Philkotse.com’s Content Lead, he also writes content for numerous car dealerships in the U.S., spanning multiple brands such as Alfa Romeo, Chrysler, Dodge, Jeep, and Maserati, among others.

Facebook: https://www.facebook.com/kapatilya

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