Mini Philippines goes digital as it launches its online showroom

Updated Apr 02, 2021 | Same topic: Automotive Industry Updates

Here’s a way to check out available Mini models from the comfort of your home.

In this age where people are opting to stay at home, many car brands in the Philippines are working on ways to show their models to you from the convenience of the internet. One such car brand is Mini Philippines, which launched its first ever virtual showroom.

And just like in real life, the Mini Online Showroom will undoubtedly be able to show you the exciting and vibrant character of each and every single Mini model available here in the Philippines.

A Picture of the MINI Philippines Online Showroom

The landing page of the MINI Philippines Online Showroom

From the compact 3-door Mini models, Countryman models, to the awesome John Cooper Works versions, these are available for view at the brand’s online Showroom.

There are even specific listings for individual car units in Mini Philippine’s inventory complete with information about its color, and its conduction sticker ending number. Currently, all listed vehicles in the showroom are discounted until June 30. There are also several demo units available, which are definitely priced lower than the suggested retail price.

Apart from viewing available Mini cars, the online showroom will also enable you to chat with Mini sales executives who will guide you and/or answer your questions. You can also request a test drive, download brochures for specific models, and you can even refer a friend.

A picture of the MINI garage sale countdown

Note that the special MINI discount sale is a limited time offer

With regards to the new Mini Online Showroom, Willy Q. Tee Ten, the President of Mini Philippines and the Autohub Group of Companies said that:

“The Mini Online Showroom plays a significant role in how we engage with, and support, our customers and dealer partners. It brings them closer together while reducing the threat of infection to zero. It is our responsibility to protect our valued clients and employees, and we will continue to study and evolve our business processes based on current needs and requirements.”

Also note that Mini Philippine’s physical showrooms located in Alabang, and Pampanga are already open from 9 A.M. to 6 P.M. A Mini pop-up store located in Kamputhaw, Cebu City will also open soon, and a permanent showroom will soon rise at the Cebu Veterans Drive, Nivel Hills, Lahug, Cebu.

>>> Related: Mini wants to go 'Maxi' with a new model bigger than the Countryman

A picture of the front of a MINI Cooper

If you're thirsting for a MINI of your own, now's the best time to get one

Like Mini Philippines, other brands that already launched its own online showrooms are Honda, BMW, Suzuki, and Toyota.

For more news from the automotive industry, keep reading here on

Cesar G.B. Miguel

Cesar G.B. Miguel


Cesar Guiderone B. Miguel was born and raised in Iligan City, Lanao Del Norte. He graduated in 2010 with a Bachelor of Arts in English degree from Mindanao State University - Iligan Institute of Technology. He previously worked as a freelance writer for various websites, as a member of the Iligan City Disaster Risk Reduction Management's training staff, and as a medical sales representative.


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