Toyota staying strong as a car company amid global crises

Updated Nov 05, 2021 | Same topic: Automotive Industry Updates

The COVID-19 did not slow the Japanese car brand down.

The stock price of Toyota Motor Company jumped 3.4 percent to close at 9,423 yen (or Php 4,107) on the Tokyo stock market on June 1, reaching its highest-ever level. Part of this milestone is the rapid increase in investors due to the car company’s strong sales forecast, as well as its efforts to endure the global chip shortage thanks to its supply chain management.

Toyota RAV4 EV front view

Toyota Motor Corporation continues to grow its market reach

In a report by Nikkei, Toyota has now surpassed its previous high in 2007 in terms of market capitalization, reaching 30.7 trillion yen (or Php 13.4 trillion). It is an impressive feat considering that the global market collapsed due to the drastic effects of the COVID-19 pandemic.

What’s more impressive is the fact that there was an increase in stock price last Tuesday despite the temporary suspension of Toyota’s manufacturing and sales operations in Malaysia. Rival Japanese car brand Honda in Malaysia will do the same as the country’s government announced a nationwide lockdown until June 14.

Another factor auto analysts look at as to how Toyota manages to thrive amid global crises is the car company’s drive for electrification. Investors and analysts see a promising result out of Toyota’s electric vehicle (EV) strategy which includes the full production of battery and fuel-cell electric vehicles by 2030.

Toyota Corolla EV front view

The car company aims to sell eight million EVs in 2030

However, the carmaker’s shift to EVs might hit a stumbling block as explained by Kazaharu Konishi, general manager of Mitsubishi UFJ Kokusai Asset Management’s equity investment division. He said that domestic production could lead to a delay in adopting EVs into its lineup.

Despite the commendable performance shown by Toyota, its market cap is still far behind American EV manufacturer Tesla, whose market cap is more than twice the Japanese car brand has. One can expect that Toyota’s EV push could potentially help close the gap, as soon as more of its EV models are officially added to its lineup.

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Know more about Toyota RAV4 2024

Toyota RAV4

The Toyota RAV4 is a 5-seater compact crossover that is offered in the Philippines with a price that ranges from Php 2,046,000 to Php 2,371,000. The two variants for the RAV4 sold locally are the XLE 2.5 HEV CVT, and the LTD 2.5 HEV CVT. 

Under the hood, this vehicle is powered by a 2.5-liter Dual VVT-I inline-4 gasoline engine working with an electric motor generator. Combined, this hybrid powertrain can produce up to 215 hp and 221 Nm of torque. Power is then sent to its front wheels through a continuously variable transmission (CVT). 

Size-wise, the 2024 Toyota RAV4 is 4,600mm long, 1,855mm wide, and 1,685mm in height. It also has a wheelbase length of 2,690mm. 

Locally, the RAV4 competes against the likes of the Honda CR-V, Subaru Forester, Kia Sportage, and Mazda CX-5, among others. 

>>> New and used Toyota RAV4 2024 for sale in the Philippines

Toyota RAV4 Launch

In 1994, Toyota RAV4 Philippines was initially introduced as a compact SUV to provide for the urban markets’ demand. It was developed throughout the years and is now a part of the fifth-generation model. Toyota automakers abandoned the traditional rounded style and took inspiration from the 4Runner SUV and midsize truck Tacoma from the US market. 

 In 2022, Toyota introduced the new hybrid versions for the Philippine market. This updated model comes in two flavors: the RAV4 XLE, and the top-spec RAV4 LTD. 

Toyota RAV4 Exterior

2024 Toyota RAV4 exterior

For exterior features, the 2024 Toyota RAV4 for the Philippine market is equipped with LED projector headlamps with auto high beams, daytime running lights, LED front fog lamps, and LED taillights. Both also come with dual exhaust tips, a rear spoiler, and a roof shark fin antenna. 

Only the LTD gets rain-sensing wipers, auto-folding side mirrors, roof rails, and a moon roof. Also, the LTD rides on a set of 18-inch alloy wheels, while the XLE gets a set of 17-inch alloy wheels. 

Toyota RAV4 Interior

2024 Toyota RAV4 exterior

Inside, the RAV4 can seat up to five occupants. On the top-spec LTD trim, this model comes from the factory with leather seats, and an eight-way power adjustable driver’s seat.  

Both the XLE and LTD come standard with an auto-dimming rearview mirror, automatic air-conditioning, a leather-wrapped steering wheel, and 60:40 split folding rear seats. 

Technology & Safety Features

For entertainment, both the entry-level RAV4 XLE and the top-spec RAV4 LTD are equipped with a seven-inch touchscreen headunit with Apple CarPlay and Android Auto. The said headunit is then linked to a six-piece speaker system.  

Both variants of the RAV4 also have a wireless phone charger, USB charging points, and Bluetooth connectivity. While both have electronic tailgates, only the LTD has a kick sensor. Moreover, only the LTD has a seven-inch multi-information display (MID). The XLE in turn has a smaller 4.2-inch MID. 

For safety, the Toyota RAV4 comes standard with a pre-collision system, lane trace assist, lane departure alert, dynamic radar cruise control, seven airbags, stability control, trailer sway control, hill-start assist, ISOFIX child seat anchors, an alarm with an engine immobilizer, anti-lock braking with electronic brake-force distribution, as well as front and rear parking sensors. 

Only the top-spec LTD gets blind spot monitoring, rear cross-traffic alert, and a panoramic view monitor. 

Toyota RAV4 Platform & Chassis

The RAV4 uses a MacPherson strut for the front and a double wishbone suspension for the rear

The current RAV4 available locally is the fifth-generation version of the said model. It uses the Toyota New Global Architecture platform, specifically the GA-K. It is then classed as a compact crossover. 

For suspensions, the RAV4 uses a MacPherson strut for the front and a double wishbone suspension for the rear. Braking is then handled by disc brakes for all four wheels. It then uses an electronic parking brake with a brake hold function. 

Toyota RAV4 Engine & Drivetrain

Under the hood of the Philippine-spec Toyota RAV4 is a 2.5-liter inline-4 gasoline engine paired with an electric motor. Combined, this hybrid system can produce up to 215 horsepower and 221 Nm of torque. Power is then sent to its front wheels by a CVT.

Locally, the 2024 Toyota RAV4 has eight color options. These include Urban Khaki, Attitude Black Mica, White Pearl Crystal Shine, Silver Metallic 3, Grayish Blue, Red Mica, Gray Metallic, and Super White II. 

Toyota RAV4 2024 Price List

Let's check out the Toyota RAV4 2024 price in September in the Philippines.

Variants   Price
Toyota RAV4 2.5 XLE HEV CVT ₱2,046,000
Toyota RAV4 2.5 XLE HEV CVT (White Pearl Crystal Shine) ₱2,061,000
Toyota RAV4 2.5 LTD HEV CVT ₱2,356,000
Toyota RAV4 2.5 LTD HEV CVT (White Pearl Crystal Shine) ₱2,371,000

Toyota RAV4 Q&A

1. How much does an RAV4 2024 cost in the Philippines?

The Toyota RAV4 2024 price ranges from Php 2,046,000 to Php 2,371,000.

2. Does the Toyota RAV4 2024 have a remote start?

No, the Toyota RAV4 doesn't have a remote start.

3. How many variants of RAV4 2024 in the Philippines?

The RAV4 2024 has two variants. It is the XLE 2.5 HEV CVT and the LTD 2.5 HEV CVT.

4. What type of car is the Toyota RAV4?

The type of RAV4 is an SUV.

5. What are the dimensions of the Toyota RAV4?

Toyota RAV4 dimensions are 4,600mm long, 1,855mm wide and 1,685mm in height.

₱ 2,289,000 - ₱ 2,632,000

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Rex Sanchez

Rex Sanchez

Author

Rex Sanchez grew up in Saudi Arabia where he saw and got into the automotive scene. He started his career for an aviation company in the said region, writing about turbines and rotors which are later distributed for educational purposes. And now, he joined Philkotse.com as a staff writer. Currently, he is the youngest on the team and is more than ready to grow in the field.

Facebook: https://www.facebook.com/rexsanchez09

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