How Volvo cements its reputation in terms of safety

Updated Jan 28, 2021 | Same topic: Automotive Industry Updates

Volvo has a dedicated team that plays a significant role in making safer cars.

Volvo Cars is known globally as a car brand that excels in terms of safety and technology. The reason why the Swedish carmaker has that good reputation is because of its commitment and dedication to advance its safety features.

In 1970, Volvo Cars formed a team that specializes in terms of automotive safety. The Accident Research Team investigates and documents every detail from top to bottom of accidents involving a Volvo vehicle whether in broad daylight or nighttime.

Volvo safety vehicle

Volvo Accident Research Team

“The Accident Research Team’s hard work and research allow Volvo Cars to make sure that a tragic traffic accident can lead to something good, ever safer cars,” says Malin Ekholm, head of the Volvo Cars Safety Centre. “By closely analyzing what has happened during each phase of an accident, the team provides crucial information on what can be improved on our cars.”

Volvo’s Accident Research Team is celebrating its 50th anniversary this year. Since its commencement, the safety team has been helping the Swedish car brand thrive in the global automotive industry especially in terms of auto safety.

Volvo safety feature

Volvo's Oncoming Lane Mitigation

>>> Related: Volvo tops all other carmakers in tech innovation, according to study

In the event of an accident, the Accident Research Team will ask certain tenable questions such as how forceful was the impact? How quickly did the active systems intervene? How are the passengers? What was the weather like?

The investigation doesn’t stop in the questions. The team requests police reports, asks for medical records, examines the Volvo vehicle involved, and more. All the data gathered are thoroughly analyzed back at the Volvo office and are shared with Volvo’s product development team to create new safety technologies.

White Volvo XC40

Volvo is known for making safer cars

Each year, Volvo’s Accident Research Team investigates around 40 accidents. Those accidents that happen in areas that are hard to reach for the team are instead addressed by Volvo personnel and emergency services closer to the site.

As such, Volvo remains committed and dedicated to making its vehicles safer as well as technologically advanced. And the brand’s Accident Research Team plays a significant role in making that happen.

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Know more about Volvo XC40

Volvo XC40

The Volvo XC40 is the smallest SUV in the Swedish brand’s roster that officially completes the XC lineup. It is their first ever compact premium SUV breaking in the brand’s entry into the competitive segment among luxury brands. The model comes in a playful and progressive design that is elevated with premium trims, making it unique yet still embodying the brand’s signature aesthetic. Volvo has been known as a brand that prioritizes road safety, thus the XC40 is furnished with the City Safety package, a 360-degree camera, Cross-Traffic Alert, and Run Off Road protection. It is locally available in three variants which are the Volvo XC40 1.5 D3 Momentum AT, Volvo XC40 1.5 D3 R-Design AT, Volvo XC40 2.0 T5 AWD AT. Under the hood are either a 1.3L turbodiesel or a 2.0L turbocharged gasoline engine.

From ₱3,350,000

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Rex Sanchez

Rex Sanchez

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Rex started off his career in the aviation industry before entering Philkotse as a staff writer. Two things excite him the most: first is staying up to speed with the latest news in the industry that uses engines as their heart and soul. The second is imparting them in a well-detailed manner. His passion for anything with wheels started when he was young – from Tamiyas to family-friendly sedans, and anything in between.

Someday, Rex only wishes to drive on random highways with friends in a third-gen Mitsubishi Delica with aftermarket sunroofs, if he couldn’t get the Starwagon Super Exceed edition.

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