The Lamborghini Urus achieved a remarkable record earlier this year when it was hailed the fastest model of the Italian automaker to reach 15,000 unit sales. This shows a promising market for the Urus considering that more car buyers are choosing crossovers/SUVs due to the body type’s space and versatility.
Lamborghini Urus SUV
As the Urus is celebrating its fourth anniversary in the brand’s lineup this December, Lamborghini shared how the model grew significantly over the years. The vehicle’s global sales contributed massively to the brand which helped it grow its business network.
According to Lamborghini, the sales of its SUV reached unprecedented levels in its history. In 2019, the year sales peaked at 1.81 billion Euros (or around Php 102.9 billion). A year after, the brand recorded year sales at 1.61 Euros (or around Php 91.5 million). It is a bit lower but is expected due to the COVID-19 outbreak.
The Lamborghini brand is thriving
Of course, the Lamborghini Urus is responsible for the impressive sales figures, delivering over 16,000 units from 2018 to the end of 2021. In addition, the best-selling Lambo managed to attract more car buyers into the Lamborghini brand. In the five continents where the model is offered, about 85 percent of new clients are recorded.
As a result, the Italian automaker was able to double the production site of the Sant’Agata Bolognese, the facility where the Urus is produced, from 80,000 to 160,000 m2. Other improvements include the creation of a new facility and paint shop, new finishing department, new office building, test track, and new logistics warehouse, among others.
Lamborghini hit the jackpot with the Urus
Perhaps the reason why car buyers find the Lamborghini Urus fascinating is that it offers both performance and interior space, which are characteristics one can’t get from the Aventador or Huracan. That said, the SUV is expected to improve its sales figures in consideration of its unceasing growth over the years and the market trend.
Philkotse.com brings up-to-date sales reports in the automotive market.
Know more about Lamborghini Urus 2024
The Lamborghini Urus 2024 is a midsize luxury crossover SUV from the Italian supercar manufacturer. It is available in the Philippines in two variants with a negotiable price of Lamborghini Urus 2024 Philippines depending on the dealership. Under the hood, this SUV is powered by a 4.0-liter V8 gasoline engine capable of generating 641 horsepower and 850 Nm of torque. It is connected to an 8-speed automatic transmission, sending power to all four wheels (AWD). This powertrain has a top speed rated at 305 km/h and an acceleration
Dimensions-wise, the Urus spans 5,112 mm in length, 2,016 mm in width (2,181 mm including mirrors), and 1,638 mm in height, with a ground clearance of 3,003 mm. In the local market, this Lamborghini SUV is competing against the likes of the Porsche Cayenne, Audi RS Q8, and Aston Martin DBX.
>>> New and used Lamborghini Urus 2024 for sale in the Philippines
Lamborghini Urus Launch
The Lamborghini Urus 2024 concept was initially unveiled at the Beijing International Automotive Exhibition in 2012. In the same year, it was also previewed at the Pebble Beach Concours dÉlegance. Its name was derived from “aurochs”, an extinct large wild cattle that roamed North Africa, Europe, and Asia.
On December 4, 2017, the Lamborghini Urus was introduced at their headquarters in Sant’Agata, Bolognese.
In 2018, The Lamborghini Urus officially entered the Philippines market through a successful grand launch at the Okada Manila in Paranaque City. It was headed by PGA Cars, Inc., the official local distributor of Lamborghini Philippines automobiles.
Lamborghini Urus Exterior
All vehicles in the Lamborghini Urus series measure 5,112mm long, 2.016mm wide, and 1,638mm tall. On the road, it exudes a superb road presence not because it carries the Lamborghini brand, but of notable features such as the LED headlights with Y-shaped LED daytime running lights, rain-sensing wipers, four-zone automatic climate control, LED tail light clusters, quad mortar pipes, an aerodynamically-designed rear splitter, an optional panoramic roof or roof rail, and distinctly-wide wheel arches that encases the massive 21-inch alloy wheels.
Lamborghini Urus Interior
The contemporary luxury extends to the interior of the Lamborghini Urus as it is fitted with premium materials and features. The driver and four passengers will adore the ergonomically designed center console with jet-fighter flap, a 12.3-inch digital instrument cluster, comfortable sport seats, a multi-function steering wheel, auto-dimming rearview mirror, ambient lighting, and three TFT screens.
To upgrade your riding experience, the interior can be customized. You may choose from different tones of Alcantara, leather, aluminum, wood, or carbon fiber to create a distinct vibe.
Technology & Safety Features
The Lamborghini Urus Philippines is fitted with the Lamborghini Infotainment System. It comes with a dual touchscreen, AM/FM radio, MP3, auxiliary, and Bluetooth connectivity.
In terms of safety, this super SUV is equipped with six airbags, a rearview camera, an automatic high beam, forward collision avoidance with auto braking, front and rear park sensors, blind-spot monitoring, vehicle exit alert, traffic sign recognition, and more.
Lamborghini Urus Platform & Chassis
The Lamborghini Urus utilizes the VW MLBevo platform. It is fitted with 440mm carbon-ceramic brakes at the front and 370mm carbon-ceramic brakes at the rear.
Engine & Drivetrain
The Lamborghini Urus and the Lamborghini Urus Pearl Capsule is a front-engine, four-wheel-drive SUV. Both run using the same 4.0-liter Twin-turbo V8 engine mated with an eight-speed automatic transmission that can produce 641 horsepower with 850 Newton meters.
Based on the global model, the available colors for the Lamborghini Urus are Nero Noctis, Giallo Auge, Bianco Monocerus, Nero Helene, Blu Astraeus, Bianco Icarus, Grigio Lynx, Blu Eleos, Grigio Nimbus, Rosso Mars, and Rosso Anteros.
The Lamborghini Urus is one of the most powerful luxury SUVs numbers-wise even when compared to rivals such as the Audi RS Q8 and Aston Martin DBX.
Lamborghini Urus 2024 Price List
Let's check out the Lamborghini Urus 2024 price in the Philippines.
| Variants | Price |
|---|---|
| Lamborghini Urus 4.0 L | Price on request |
| Lamborghini Urus S | Price on request |
Lamborghini Urus Pros & Cons
Pros
- Sharp styling
- Responsive driving experience
- Appealing interior finish
Cons
- Expensive maintenance
- Just an okay off-roader as compared to rivals
- Tough price tag
Lamborghini Urus FAQs
1. How many seater does the Lamborghini Urus 2024 have?
The Lamborghini Urus is a 5-seater crossover.
2. What are the dimensions of the Lamborghini Urus?
Urus dimensions are 5,112mm long, 2,016mm wide and 1,638mm in height.
3. Is Lamborghini Urus allowed in the Philippines?
Yes, it is. In the Philippines, Urus has one variant available.
4. Is Lamborghini Urus a good car?
Yes, it absolutely is. The Lamborghini Urus is a luxury car, equipped with safety systems and modern technology.
5. Does Urus 2024 have a reverse camera?
Yes, it does. With the reverse camera, you can see what is behind the car on the screen.
Price available upon request
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