Isuzu defends crown as top truck brand in the Philippines 

Updated Jan 19, 2023 | Same topic: Automotive Industry Updates

King of the truck mountain for 23 consecutive years. 

Isuzu Philippines Corporation (IPC)  has retained its spot as the top truck brand in the Philippine market in 2022. This was confirmed by the 2022 Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI) and Truck Manufacturers Association, Inc. (TMA) 

A picture of IPC CEO Noboru Murakami with the Isuzu model lineup of trucks.

Isuzu is the top truck brand in the Philippine market for 2022

As per the said report, Isuzu secured a 46.4 percent market share in the commercial vehicle segment. That equates to a total unit sale of 4,680. Leading that charge for the brand in this segment is the Isuzu N-Series light duty truck.  

A total of 2,952 Isuzu units were also sold under the larger Category III. Lastly, the report also indicates that the brand did well in Category IV which are medium-duty trucks, and Category V or heavy-duty trucks. 

With Isuzu PH’s status as the reigning best truck brand in 2022, this means that it is also its 23rd consecutive year in attaining the said accolade.  

As to how IPC attained more than two decades of dominance in the truck market, the company itself attributes this to its dealer network’s “excellent after sales support”. So in order to continue that, IPC has strived to improve and update its dealer facilities. They also provide continuing education for their personnel, specifically their field support staff and service technicians.  

A picture of the Isuzu N-Series

The Isuzu N-Series

According to IPC President Noboru Murakami, IPC is the “leading provider of durable and reliable trucks, as well as the best transport and business solutions to Filipinos.” He then added that their durable products can, in a way, contribute to local businesses through their durable trucks, and IPC’s after sales services. 

So are you one of the thousands that aided IPC in their truck dominance in the Philippine market? Are you using an Isuzu as a trusted partner in meeting your logistics and transport needs?  

For more car news and automotive industry updates, keep it here on Philkotse

Know more about Isuzu

Isuzu

Isuzu Philippines Corporation (IPC) is staying strong in the local market despite having two passenger vehicles only for 2023. These Isuzu models include the Isuzu D-Max and Isuzu mu-X, with the Isuzu Traviz as the light commercial vehicle entry. The cheapest Isuzu in the Philippines is the Isuzu D-Max which starts at Php 862,000 for the RZ4E 4x2 Single Cab MT variant. Meanwhile, the most expensive Isuzu vehicle in the local lineup is the Isuzu mu-X with a starting price of Php 1,595,000 for the RZ4E 4x2 LS AT. The current lineup consists of one pickup truck and one midsize SUV which are the D-Max and mu-X, respectively.

In addition to the monthly updated Isuzu car price list, Philkotse.com always ensures that it is the address that provides all the best promotions from all dealers in the Philippines along with the prepaid and paid programs, and the lowest monthly contribution that car buyers cannot ignore.

Check out Philkotse.com to know more about Isuzu models, the latest price list, as well as the latest news, reviews, updated specs, and other information on the website.

Cesar G.B. Miguel

Cesar G.B. Miguel

Author

Cesar Guiderone B. Miguel was born and raised in Iligan City, Lanao Del Norte. He graduated in 2010 with a Bachelor of Arts in English degree from Mindanao State University - Iligan Institute of Technology. He previously worked as a freelance writer for various websites, as a member of the Iligan City Disaster Risk Reduction Management's training staff, and as a medical sales representative.

Facebook: https://www.facebook.com/goridus.goridus

View more