Gov’t wants Toyota, Mitsubishi to make more cars locally  

Updated Nov 28, 2022 | Same topic: Automotive Industry Updates

This is in exchange for the three-year extension they requested. 

The government will likely require Toyota and Mitsubishi to add at least one model each for local assembly under the Comprehensive Automotive Resurgence Strategy or CARS program, in exchange for the two automakers’ request for an extension. 

Toyota Vios GR-S

Toyota Motor Philippines committed to locally assembling 230,000 units of the Vios under the CARS program

According to a report by the Manila Bulletin, Board of Investments (BOI) Managing Head Ceferino Rodolfo said that the two CARS participants have already met with Trade and Industry Secretary Alfredo Pascual, who also serves as BOI chairman. 

The two automakers filed for a three-year extension with the government, citing the effects of the COVID-19 pandemic which reportedly disrupted their operations. Rodolfo says that both are still finalizing their respective offers, adding that Pascual would like them to give back in the form of added value, such as assembling another model. 

“If we extend, what would we get in return? For example, do we include additional models in the program? That is still under discussion,” Rodolfo said. “The CARS participants already put in the fixed investments (of Php 9 billion each). It’s not just the two registered participants. It also includes their parts suppliers.”   

Mitsubishi Mirage G4

Mitsubishi Motors Philippines has until 2023 to fulfill its commitment of 200,000 units for the Mirage and Mirage G4

He adds that if the extension is approved, no further incentives or additional government budget will be allocated for the participants. The government initially earmarked Php 27 billion in fiscal incentives under the program. 

“The DTI fully understands the impact of the pandemic on all industries, particularly on the automotive industry. The demand was really hit as well as their supply chain,” Rodolfo noted.       

Under the CARS program signed in 2015, both carmakers pledge to produce at least 200,000 units each spanning a six-year period, with body shells and large plastic components to be produced locally. 

Hyundai Ioniq 5

Electric vehicles are not likely to be included in the CARS program for now

Mitsubishi applied for the program with the Mirage/Mirage G4 subcompact models and has been given until 2023 to comply. Meanwhile, Toyota enrolled its Vios subcompact sedan for 230,000 units, with a deadline set for 2024. Philkotse has reached out to both automakers for comment, and we will update this page once they have responded. 

Rodolfo said that the proposed inclusion of electric vehicles (EVs) under the CARS program has been largely ruled out. “I am not expecting (a third participant) because this CARS program has been around a long time,” he remarked, adding that the proposal will have to be consistent with Republic Act 11697 or the Electric Vehicle Industry Development Act (EVIDA) which lapsed into law this year. 

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Know more about Toyota Vios 2023

Toyota Vios

Competing in the subcompact sedan segment, the Toyota Vios 2023 is the top sales contributor for the Japanese automaker. The price for the Toyota Vios in the Philippines ranges from PHP 681,000 to PHP 970,000. A total of 10 Toyota Vios cars is offered, with the top-of-the-line Vios GR-S variant coming with a Toyota Vios Philippine price tag of PHP 1,020,000. Two engine options are available in the range, which can be connected to either a 5-speed manual or continuously variable transmission (CVT). Dimensions-wise, the subcompact sedan spans 4,425 mm in length, 1,730 mm in width, and 1,475 mm in height. The main rivals of the Toyota vehicle include the Honda City, Mitsubishi Mirage G4, and Nissan Almera.

The Toyota Vios is not only the best-selling model in the Japanese automaker's lineup, but the entire Philippine market. It serves as a reliable and dependable subcompact sedan for those who are looking for a daily driver. Also, the Vios is proudly Philippine-assembled which supports Filipino automotive workers. Now, the vehicle is competing in its respective class head high using the refreshed body released by Toyota Motor Philippines (TMP) in the country last 2020.

₱ 686,000 - ₱ 1,035,000

Joseph Paolo Estabillo

Joseph Paolo Estabillo


Joseph holds a degree in Journalism from the University of the Philippines Diliman and has been writing professionally since 1999. He has written episodes for CNN Philippines' motoring show Drive, and has worked on corporate projects for MG Philippines and Pilipinas Shell. Aside from being’s Content Lead, he also writes content for numerous car dealerships in the U.S., spanning multiple brands such as Alfa Romeo, Chrysler, Dodge, Jeep, and Maserati, among others.


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