MMPC achieves huge leap in sales in September thanks to this car

Updated Oct 14, 2020 | Same topic: Automotive Industry Updates

Mitsubishi Philippines sold a whopping 5,384 vehicles in September.

During the enhanced community quarantine months, one can say that there wasn’t much car selling going on. Most local car companies were affected by this. Following that however, it has been reported that the car industry has been picking itself back up again.

Case in point is Mitsubishi Motors Philippines Corporation, which did staggeringly well in September 2020. In that month, the company managed to sell 5,384 individual units. That’s a 205 percent increase from August.

According to MMPC, this huge leap in sales volume was due to the “Mitsubishi Rollback” promo. The said promo gave huge discounts to the Mitsubishi Mirage G4 and the Mitsubishi L300.

As a result, the Mirage G4 sedan led the pack with a whopping 1,873 units sold. Following closely is the L300, Mitsubishi’s best-selling commercial vehicle, at 1,698 units sold. For the Mitsubishi sedan that means it increased its sales by 391 percent when compared to how it did in August.

2020 Mitsubishi Mirage G4

It also helped that the Mirage G4 is a great car

Besides the Mirage G4 and L300, here’s how other Mitsubishi models performed in September:

Product
Units sold
% Increase
Mitsubishi Xpander
899
144%
Mitsubishi Strada
656
116%
Mitsubishi Pajero
25
277%

 Regarding this great increase in sales performance, Mutsuhiro Oshikiri, the President and CEO of MMPC says that:

“September was a very good month for MMPC. We are truly grateful to our clients who patronized our brand. We would also like to commend our dealer partners who have displayed strong resiliency towards the tough challenge that we are all facing. We are all geared to finish the year in high spirits and will continue to create programs that will provide easy ownership and excellent customer experience.”

Due to the success of the “Mitsubishi Rollback” promo, MMPC will be extending it until October 31, 2020. That means the Mirage G4 GLX MT’s standard retail price is reduced down to Php 528,000. The L300 also gets a discount, which brings down its price to just Php 698,000.

Hottest Mitsubishi promos

A picture of the Mitsubishi Rollback promo poster.

If you want or need a Mitsubishi, now's the time to get one

For the latest news from the Philippine automotive industry, keep reading here on Philkotse.com.

Know more about Mitsubishi Mirage G4 2024

Mitsubishi Mirage G4

The Mitsubishi Mirage G4 2023 is the subcompact sedan entry of the Japanese automaker. It is also regarded as the sedan counterpart of the Mirage hatchback. They both share a lot of mechanical components, and they even use the same 1.2-liter inline-3 gasoline engine MIVEC engine that makes 77 horsepower and 100 Nm of torque. In the Philippines, Japanese car brand Mitsubishi markets four variants of the Mirage G4 sedan, with a price ranging from PHP 769,000 to PHP 899,000. In 2023, Mitsubishi introduced the limited edition Mirage G4 GLS Sport, which is priced at Php 929,000.

Both top-spec trim GLS and the mid-range GLX come with a continuously variable transmission (CVT), while the entry-level GLX uses a five-speed manual gearbox instead. Dimensions-wise, this vehicle has a length of 4,305 mm, a width of 1,670 mm, and a height of 1,515 mm. Some of the rivals of the Mirage G4 include the Toyota Vios, Honda City, and Nissan Almera.

₱ 769,000 - ₱ 929,000

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Cesar G.B. Miguel

Cesar G.B. Miguel

Author

Cesar Guiderone B. Miguel was born and raised in Iligan City, Lanao Del Norte. He graduated in 2010 with a Bachelor of Arts in English degree from Mindanao State University - Iligan Institute of Technology. He previously worked as a freelance writer for various websites, as a member of the Iligan City Disaster Risk Reduction Management's training staff, and as a medical sales representative.

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