MG ZS Alpha to take on driving duties for 2020 Miss Universe PH winner

Updated Oct 26, 2020 | Same topic: Automotive Industry Updates

Fit for a queen.

MG Philippines has officially become a partner of the 2020 Miss Universe Philippines. In fact, whoever gets this year’s Miss Universe Philippines crown will be given a brand-new, top-of-the-line MG ZS Alpha.

As a part of the partnership, there’s also a new award named after the MG Philippines. It’s called “The Miss MG Philippines Award” and it will be given to a contestant who “exhibits qualities in every way.”

A picture of the MG ZS with Miss Universe PH liveries.

MG is the official car brand of the 2020 Miss Universe Philippines

And finally, the contender who will emerge as the 2020 Miss Universe Philippines will become an MG Philippines brand ambassador. As such, she will be lending her beauty and personality to MG Philippines’ future campaigns.

Suffice to say, MG Philippines and the Covenant Car Company, Inc. has joined Miss Universe Philippine’s quest for beauty.

The MG ZS Alpha is, of course, fit for a queen. It’s quiet but elegant design is one thing, but it’s also equipped with an extensive safety kit. The aforementioned kit includes anti-lock braking with electronic brake distribution, cornering brake control, hill start assist, tire pressure monitoring, traction control, and electronic brake assist.

Propelling the MG ZS is a 1.5-liter inline-4 engine that can make up to 114 horsepower and 150 Nm of torque. And being a top variant, the ZS Alpha also comes with the “Stargazer” sunroof, as well as an eight-inch touchscreen equipped with Apple CarPlay.

A picture of the MG ZS with Miss Universe PH 2020 decals.

The sleekness and stylishness of the MG ZS is fit for a queen

>>> Related: Here is how MG cars are created in its Advanced London Design Studio

According to Alberto B. Arcilla, the President, and CEO of MG Philippines, the MG ZS Alpha is perfect for the winner of this year’s Miss Universe Philippines. The vehicle is youthful, stylish, and representative of the dynamic contestants of the event in question.

Miss Universe Philippines’ Creative Director, Jonas Gaffud also added that:

“This inaugural edition of Miss Universe Philippines has been anything but ordinary. We are glad that we have a partner like MG Philippines who is helping in the mobilization of our people to and from venues, and also for the exceptional ZS Crossover SUV grand prize for this year’s winner. MG Philippines has made this year’s pageant truly extraordinary.”

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Know more about MG ZS 2024


The MG ZS 2023 is a 5-seater subcompact crossover that is available in the Philippines in four variants. MG ZS 2023 Philippines price is from Php 848,888 to Php 1,198,888. Under the hood is a 1.5-liter naturally-aspirated inline-4 gasoline engine capable of making 112 horsepower and 150 Nm of torque. Meanwhile, the flagship ZS-T gets a 1.3-liter inline-3 turbocharged gasoline engine good for 109 horsepower and 160 Nm of torque. Included in the gearbox options are 5-speed manual, 4-speed automatic, and 6-speed automatic transmissions.

In terms of size, the ZS spans 4,314 mm in length, 1,809 mm in width, and 1,648 mm in height, with a wheelbase rated at 2,585 mm. In the local market, this British-bred subcompact crossover competes against the likes of the Ford EcoSport, Mazda CX-3, and Geely Coolray.

₱ 848,888 - ₱ 1,198,888

Cesar G.B. Miguel

Cesar G.B. Miguel


Cesar Guiderone B. Miguel was born and raised in Iligan City, Lanao Del Norte. He graduated in 2010 with a Bachelor of Arts in English degree from Mindanao State University - Iligan Institute of Technology. He previously worked as a freelance writer for various websites, as a member of the Iligan City Disaster Risk Reduction Management's training staff, and as a medical sales representative.


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