Chevrolet is an internationally acknowledged American brand under General Motors Company (GM), founded by Swiss race car driver Louis Chevrolet and General Motors’ former President William Durant. The brand was first introduced in 1911 launching its first model, the Chevrolet Series C Classic Six. Following its success, Chevrolet came out with the L Series and H Series which made headlines for nearly a decade.
However, a turn of events led to the disbandment between Louis and William in which Durant was able to acquire majority shares of the Chevrolet brand. Durant was then able to merge Chevrolet with GM as a separate auto manufacturer and was able to retain the Chevy trademark in the process. Currently, Chevrolet is present in more than 140 countries, producing more than 4.9 million vehicles a year.
The company’s global distribution reached the Philippines in 2009 as General Motors Southeast Asia Operations appointed The Covenant Car Company Inc. (TCCCI) to be the country’s exclusive distributor. Chevrolet Philippines currently has over 29 dealerships nationwide and a highly-awarded portfolio. The brand has been recognized for having excellent Vehicle After Sales Services in the country for two consecutive years (2011 and 2012), granted by the independent award-giving body, J.D. Power Asia Pacific.
Chevrolet Philippines is known for hosting various activities and events catering to automotive enthusiasts. One of which is the annual Chevrolet Motorama in which all branches nationwide celebrate anything and everything Chevy with special promotions. Internally, the company is lauded for creating a unique and customer-centric culture through the Chevrolet Academy. The academy aims to train its employees and produce Chevrolet stewards who can help provide clients with excellent brand experience through world-class customer service.
At present, Chevrolet Philippines has 10 vehicle models in the market. The diverse line-up includes the Chevrolet Trailblazer, Cruze, Trax, Colorado, Sail, Spark, and Suburban.
Stay up to date on your favorite Chevrolet models through Philkotse.com. Everything you need to know about your vehicle of choice is now all in one place- from reviews and prices to special promotions. Browse through countless automotive options to find the most ideal car for you.