With the rise of online booking companies for transportation such as Grab and Angkas, the taxi industry in the country took a toll saying most of them are servicing lesser passengers in a day. Commuters shared that online booking is better considering that fares are certain and services are more convenient.
However, the taxi industry is not backing down in the market as some said that it only needs to evolve. As such, the Public Utility Vehicle Modernization Program (PUVMP) of the Department of Transportation (DOTr) in Cebu is broadened with the help of some transport groups and Toyota Motor Philippines (TMP), a committed car brand that supports the government’s program.
Toyota Hiace Commuter Deluxe
The latest transport group to join the taxi modernization program in Cebu is the Cebu-based Ogre Transport Incorporated. It aims to provide Cebuano commuters with more convenient and premium services by rolling out high-grade Toyota vehicles such as the Innova and Hiace Commuter Deluxe.
In a simple turnover ceremony, Ogre Transport received 100 units of the Innova and 50 units of Hiace Commuter Deluxe through its partnership with TMP. The event was graced by Ogre Transport President Mr. Dave Lim, Land Transportation Franchising and Regulatory Board (LTFRB) Regional Director Col. Eduardo C. Montealto Jr. (Ret.), Toyota Mabolo representatives, LTFRB officers, and VIP guests.
The Toyota Innova units are embedded with silver markings, while the Toyota Hiace Commuter Deluxe units are embedded with gold markings mainly to classify their services. The LTFRB has instituted the color coding depending on the unit’s displacement, interior space, cargo, and more.
“It is of great honor that we were chosen by Ogre Premium Taxi as their partner in mobility in bringing a new riding experience to the public,” said Toyota Mabolo President Mr. Philip Lo. He added that it is indeed a grateful experience to be partners “in delivering happiness to commuters and bringing them safely to their destination.”
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Know more about Toyota Hiace 2021
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