Goodyear Philippines, Inc. (GYP) is pleased to announce that it won the Platinum Awardee of the Reader's Digest Trusted Brand 2021 under the Tire Category. This is a great opportunity for the American tire company to showcase to Filipino car owners that its tire products are reliable and quality choices in the market.
A prestigious award earned by Goodyear Philippines
The Trusted Brand Award is an independent research conducted by Reader's Digest to inform consumers which are the best brands in the market. Consumers are asked to rank brands based on six attributes, namely trustworthiness and credibility, quality, value, understanding of customer needs, innovation, and social responsibility.
“We at Goodyear Philippines are truly honored to earn the Platinum Award in the 2021 Reader’s Digest Trusted Brands Awards in the Tire category. We dedicate this award to our customers and the community who have been our inspiration in striving to be the most valued tire brand,” said Goodyear Marketing Director Philippines, Vietnam, Singapore, and Export Markets Susi Gamers.
GYP offers a wide array of tire products with various advantages that can be used for one’s own mobility needs. The renowned tire company is offering the local market off-road tires, performance tires that are ideal to be used on the track, all-terrain tires, tires for buses and trucks, and more.
Providing quality tires since 1898
One of the programs that helped GYP become the Platinum Awardee is its Worry Free Assurance program which is added on top of its tires’ general manufacturer’s warranty. The program consists of benefits such as Roadside Assistance, Personal Accident Insurance, and Road Hazard Protection.
“For 123 years, Goodyear has been a brand that continues to innovate and offer more value to its consumers. We continue to make our brand even more valuable by taking good care of our customers and the society as well and by offering more,” added Gamers.
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