Coco Martin endorses Chery Auto Philippines and its lineup of crossovers

Updated Jun 30, 2020 | Same topic: Automotive Industry Updates

Chery Philippines has been making a lot of moves since its comeback.

Chery Auto Philippines has been making a lot of strategic moves since its comeback in the local auto industry in November last year. Chery Automobile Co. LTD President Zhang Guibing is confident that this time, his automotive brand will prosper in the Philippine market under its official distributor, the United Asia Automotive Group, Inc. (UAAGI).


One of the recent accomplishments the Chinese automaker did is the introduction of its newest brand ambassador, Coco Martin. Chery Auto Philippines said that the introduction of Coco Martin as its official brand ambassador was supposed to be sooner, but due to the global health crisis, it had to be postponed.

The Chery Tiggo 8 alongside Chery's brand ambassador, Coco Martin

The Chery Tiggo 8 alongside Chery's brand ambassador, Coco Martin

>>> Related: Will you buy a Chery Tiggo if it comes with free 3-year PMS?

Coco Martin said that he is proud of the Chery brand as it offers vehicles that are practical, comfortable to drive, comes with a stylish design, and a fuel-efficient engine.  

“Sobra kong maipagmamalaki ang sasakyan na ito dahil talagang sa lahat ng mga Pilipino, alam ko na ito yung na kinakailangan natin ngayon dahil napaka-practical na sasakyan, napaka-ganda pagdating sa porma, yung mga features nya, at napaka-komportable. At higit sa lahat, napaka-tipid sa gasolina,” said Chery Ambassador Coco Martin.

Chery Auto Philippines had already produced one commercial with Coco Martin, presenting the Chery Tiggo 8. It is a crossover that’s powered by a 1.5-liter turbocharged gasoline engine that is capable of producing 145 hp and 210 Nm of torque.

A parked Tiggo 8

The price of the Tiggo 8 starts at Php 1,280,000

>>> Related: Find the best price of Chery Tiggo in the Philippines

One can expect that Chery will further succeed in the local market considering the work it had put in since its comeback. As of now, Chery has 14 dealerships nationwide, namely in La Union, Marilao, Quezon Ave., North Edsa, Pasig, Cainta, Pasong Tamo, Alabang, Bacoor, GMA Cavite, Iloilo. Talisay Cebu, Davao, and Cagayan De Oro – with dealerships in Bacolod and General Santos soon to commence.  

In addition, Chery billboards will soon stand tall in thoroughfares along NLEX, C5, Ortigas, Cebu, Davao, and Cagayan De Oro. With Coco Martin on board, it looks like sky's the limit for the Chinese auto brand.

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Rex Sanchez

Rex Sanchez


Rex Sanchez grew up in Saudi Arabia where he saw and got into the automotive scene. He started his career for an aviation company in the said region, writing about turbines and rotors which are later distributed for educational purposes. And now, he joined as a staff writer. Currently, he is the youngest on the team and is more than ready to grow in the field.


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