Fuso South Cotabato is brand’s 9th dealership in PH

Updated Jun 28, 2022 | Same topic: Automotive Industry Updates

The company continues its aggressive dealer expansion plans.

Sojitz Fuso Philippines Corporation (SFP) is proud to announce that it has opened a new outlet in South Cotabato.

Fuso South Cotabato dealership facade

New MICEI-Fuso South Cotabato dealership

The latest dealership in the region is owned by Mindanao Integrated Commercial Enterprises, Inc. (MICEI), which has been SFP's dealer partner for over 30 years now. Moreover, MICEI is a shared dealership with Mitsubishi Motors Philippines Corporation (MMPC), aiming to expand the reach of the brands.

“We always strive to give our clients the utmost importance – from the time you purchase our Fuso products to aftersales, which means providing you the best services by our certified Fuso technicians and making sure of parts availability,” said MICEI-Fuso South Cotabato President Mr. Nereo Placido Regollo Jr.

Fuso South Cotabato dealership

The opening ceremony was held last June 16

Located along the Pan-Philippine Highway in Brgy. Silway 7, Polomolok, South Cotabato, the MICEI-Fuso South Cotabato outlet is built to become a 3S dealership. This means that the new dealership is offering Sales, Service, and Spare Parts, with the showroom capable of displaying up to two vehicles.

SFP is competing in the local market with various commercial vehicles including the new F-Wing, a 9,754-mm wing van body model. It also supports the government’s Public Utility Vehicle Modernization Program (PUVMP) with modern PUV models such as the 24-seater Canter Express and 30-seater Canter Commute.

Fuso South Cotabato showroom and service area

A new 3S dealership opens in Southern Philippines

The operations of the new dealership will be overseen by SFP’s new president and CEO, Mr. Yosuke Nishi. He previously led Geely Philippines with its fast-paced growth in the local market. Now, Nishi expressed his delight to closely work with MICEI to welcome customers residing in South Cotabato to the Fuso brand.

“I would like to congratulate MICEI [on] formally opening our 9th Fuso dedicated dealership, located here in Polomolok. As [a] province with numerous natural sceneries and tourist attractions, we are happy to be part of the continuous growth in the southern part of the island of Mindanao,” said Nishi.

Get the latest from your favorite automakers at Philkotse.com.

Rex Sanchez

Rex Sanchez


Rex Sanchez grew up in Saudi Arabia where he saw and got into the automotive scene. He started his career for an aviation company in the said region, writing about turbines and rotors which are later distributed for educational purposes. And now, he joined Philkotse.com as a staff writer. Currently, he is the youngest on the team and is more than ready to grow in the field.

Facebook: https://www.facebook.com/rexsanchez09

View more