Toyota PH bags DTI’s highest PQA award for quality management

Updated Nov 26, 2021 | Same topic: Automotive Industry Updates

This solidifies its name as the country’s leading auto company.

Toyota Motor Philippines (TMP) received the 2019 Philippine Quality Award (PQA) for Performance Excellence, which is the highest level of national recognition. President Rodrigo Duterte, together with Department of Trade and Industry (DTI) Secretary Ramon Lopez, handed over the prestigious award to TMP.

Toyota dealership facade Philippines

Toyota is truly the country's leading automaker

For a little background, the PQA is a national award program that recognizes the achievements of organizations that strive for quality work. It was institutionalized in 2001 through the signing of Republic Act 9013 and continues to recognize organizations for their excellent performance.

“I am with you in honoring public and public sector organizations who have embodied excellence in their pursuits. I call on all the awardees to continue your work that [redounds] to the benefit of our people,” said President Duterte in the PQA Conferment Ceremony.

2019 PQA award to Toyota Motor Philippines

This achievement is one for TMP's books

The 2019 PQA award is a significant achievement for the TMP, as it goes down in history as the first automotive manufacturer to receive the honor. Also, the company becomes the second Philippine organization to achieve the highest award at Level 4 in PQA’s 22-year history.

Part of the recognition is TMP’s commitment to providing only the best practices. Through its philosophy called Kaizen, the Japanese automaker managed to stay connected with customers amid the global health crisis. The Kaizen philosophy allowed the company to be a game-changer and serve as a benchmark for other Philippine industries.

Toyota Vios front view

The Vios is currently best-selling model in the country

And of course, the country’s leading automotive company credits its Philippine-made units such as the Vios and Innova that have contributed significantly to the award. These two vehicles continue to be the top choices among Filipino families – with the Vios as a small sedan and Innova as a 7-seater MPV.

“The PQA award further inspires us to continue to improve and ultimately help our business become more sustainable, especially with new ventures that we are taking on,” said TMP President Mr. Atsuhiro Okamoto. brings the latest news in the automotive industry.

Know more about Toyota


For the local market, Toyota Philippines offers 22 car models. The most affordable of these is the Toyota Wigo hatchback. Toyota also has three sedan models namely the Vios, the Corolla Altis, and the Camry. It then has one entry to the pickup truck segment, the Hilux. For coupes, Toyota Philippines offers two models: the GT 86 and the Supra. The Toyota local SUV segment has four models. These include the Fortuner, Land Cruiser, Land Cruiser Prado, and FJ Cruiser. The Toyota MPV segment for the Philippines has three models: the Avanza, Rush, and the Innova. Then there are two Toyota vans in the Philippine market: the Hiace and the Hiace Super Grandia. For hatchbacks, there's the Wigo, the GR Yaris, Prius, and the Yaris, while the minivan segment then has the Alphard. And lastly, the crossovers sold by Toyota include the Corolla Cross, and the RAV4.

Here at, we provide the complete Toyota Philippines Price list for 2023, which we update on a monthly basis. Besides that, we also list the latest and hottest car promos ranging from low monthly amortizations, cash discounts, and low downpayments. 

For more information about the Toyota Philippines price list for 2023, as well other details regarding the brand, continue below.

Rex Sanchez

Rex Sanchez


Rex Sanchez grew up in Saudi Arabia where he saw and got into the automotive scene. He started his career for an aviation company in the said region, writing about turbines and rotors which are later distributed for educational purposes. And now, he joined as a staff writer. Currently, he is the youngest on the team and is more than ready to grow in the field.


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