9 tips to create a perfect Ad when selling your car in the Philippines

It is undeniable that the better your car ad is, the more perfect buyer you will find. The busiest people & wealthiest people who don't have much time usually feel unwilling to take a look at a sloppy ad. And sadly, they are normally the best people who can afford your car. 

Therefore, a good and neat Car Ad won't only be easy for the perfect pair of eyes to spot you but it also lessens the possibility of having to answer queries every now and then just because you forgot to put all the important details.

To help you effectively get cash in exchange when selling your car in the Philippines, read below tips from Philkotse.com to create a perfect Car Ad.

#Tip 1: Don't forget the most basic information

It's no secret how the most basic details are often forgotten and set aside due to the urgency of other information. When attempting to sell a car via ad don't forget to indicate the car's make, model, year of release and if your car is a trim.

If you're not aware what a trim is, it's actually the extra letter, number or word at the end of the manufacturer and model of the car e.g. Honda Accord EX. It could add a more rational explanation to your price (especially if it's quite high) since cars with trim usually mean added features like upgraded safety or engine performance, wheel enhancements, and even leather upholstery. Also, if you're a second or third owner, indicate the name of the people who owned the vehicle.

When attempting to sell a car via ad don't forget to indicate the car's make, model, year of release and if your car is a trim.

#Tip 2: State the reason for selling

There are many scams these days especially if the vehicle being sold is a used one. Giving a brief idea as to why you're selling the vehicle clarifies any doubts that any potential buyers may have about transacting with you. It also gives them an idea for the overall state of the vehicle.

Provide a brief explanation as to why you want to sell your car.

#Tip 3: Show off the mileage

Car-seekers most often ask for this before anything else so it's better to be honest about this factor. Your ad will be 10x more effective once you inform the buyers about it before they even ask. If you don't put it out there, people assume that mileage is so high you avoid to put it in the ad and you hope that they just forget to ask about it - which they don't.

Car-seekers most often ask for the car's mileage before anything else.

#Tip 4: Be clear with your highlights.

You may have heard toy car commercials use big and fancy words like "exhilarating", "fast as lightning" in a big, manly voice to describe the items they're selling. Well, this roughly doesn't work with real cars, especially with used ones. Use precise and words that pertain to realistic results.

If you opt to use words similar to the ones mentioned above then you might be giving the audience a fictional vehicle and they may set their standards too high. So if you think about using words like " grips turns like a screw turner", you might as well use "great handling, good at turns".

Fluffy words are extensive and your merchandise might end up disappointing buyers if it doesn't fit your actual description.

Fluffy words are extensive and your merchandise might end up disappointing buyers if it doesn't fit your actual description.

#Tip 5: Tell the truth

You may be tempted to highlight only the good things about your vehicle and we can't blame you. However, you simply can't fall blind to the defects that your car may have. If you keep it a secret and the hopeful buyer spots it then you might end up having a bad reputation and they may think that you wanted to hide it from them in the first place.

Simply stating in your ad that your car has a dent or a windshield wiper needs replacing will be appreciated greatly by interested buyers. It not only shows courtesy but also adds to the legitimacy of your intent to solely sell the car.

A car ad on Facebook that went viral instantly due to its brutal honest

#Tip 6: Explain the technical words clearly

You may be aiming to sell your car but some potential buyers can't really relate to some descriptive words that you use to describe car features. A good example is the car engine; not everybody can understand what VTEC Turbo means, but it has the word "turbo" so one can assume that the car has a great engine that lets it run fast.

If you were a buyer with little or minimum understanding of cars, then our best bet is that this is how you'll also absorb the same information. Keep the jargon to a minimum, or if possible eliminate all chances of jargon to best communicate with the readers. Your choice of words should apply to everyone and should be understood by even with the lowest level of education.

#Tip 7: Take credit for any maintenance and care routines.

There's no need to hide repairs that your car has gone through. It would be a lot more difficult for you to continue a transaction if one buyer finds out that your car had a recent engine fix and you denied them of that fact. This could end up as bad news on social media if that person starts ranting about his experience and can even affect your credibility.

To avoid all this, secure all the details and also state in the ad if you've replaced a tire or tires if more than one. If your car also had a recent oil change, add that in the ad - it shows that you take care of the vehicle and chances are it's in a stellar condition still.

#Tip 8: Inform the readers about current problems or those that may arise.

Just as you take credit for the maintenance that you've recently made to the vehicle for sale, it's also a good idea, to be honest about repairs that need to be made.

#Tip 9: Don't forget to state price and desired form of payment.

Of course, what is a car and without the price? Indicate the price of the car close to the basic details of the unit. This makes it easy for decision-makers to read from the price and the details as to why it's priced that way. It's also your decision if you want to be stern or flexible about your price. You can also choose to create a bid-like opportunity for buyers by favoring the best offer.

Indicate the price of the car close to the basic details of the unit.

After selling your car, you will also need to take into consideration the transfer of ownership for your car. By doing this, you will inform the Land Transportation Office (LTO) about the change of ownership. 

Are you ready to post an ad with these helpful tips? Before listing your cars on sale, below is the level of listing priority on Philkotse.com for your reference:

>>> Sell your car with Philkotse.com