Lamborghini sees record-breaking sales for first half of 2023

Updated Aug 07, 2023 | Same topic: Automotive Industry Updates

Plus, the new Reveulto hybrid’s order books are already full.

Just mere months after the debut of the Lamborghini Revelto, it is already sold out. In fact, the Italian carmaker says that orders for the new hybrid supercar have already been filled up for the first two years of its production run.  

A picture of the Lamborghini Revuelto

Orders for the brand's first-ever series production hybrid supercar are poppin'

To refresh your memories, the successor to the Lamborghini Aventador was introduced globally back in March 2023. It is the brand’s first series-production hybrid and it sports a radical exterior design. Propelling it is a V12 engine that’s paired with a 3.8 kWh lithium-ion battery and three electric motors. Together, this powertrain can make a total of 1,001 horsepower. 

While deliveries for the Revuelto are yet to start, most of the brand’s sales for the first six months of 2023 are mostly from the Urus and the Huracan V10-powered supercar. Together with other Lambo products, the company claims that its total global deliveries for the first half of 2023 number 5,341 units. 

first half of 2023 Lambo numbers.

A breakdown of how the brand performed in the first half of 2023

Most of the units delivered went to the European, Middle-East and African (EMEA) markets at 2,285 units. This is then followed by America with 1,857 units, and the Asia Pacific at 1,199 cars. By country, the single largest Lambo market for the first half of the year was the United States with 1,625 units. 

Where profits are concerned, those delivery figures are translated to €1.42 billion (or around Php 87 billion at current exchange rates) for the first six months of 2023. The brand says that figure can be translated to a 6.7 percent growth over the same period in 2022, itself a record year. As such, the Italian brand’s Chairman and CEO Stephan Winkelmann says that their 2023 performance so far is yet another record breaker. 

A picture of the Lamborghini headquarters.

Looks like the marque is gunning for another record-breaking year

In addition, Lamborghini Managing Director and Chief Finance Officer Paolo Pomo said that the reception of the brand’s cars in 2023 indicates another record year. Furthermore, he added that the company’s profitability “confirms Lamborghini’s place among the leading brands in the luxury segment.” 

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Know more about Lamborghini

Lamborghini

Automobili Lamborghini S.p.A. or simply Lamborghini is an Italian luxury sports carmaker currently owned by the Volkswagen Group through Audi. Its visionary founder, Ferrucio Lamborghini initially opened a business assembling automobiles that are used for farming from military vehicles in 1946. His company was a success producing tractors fitted with two to four-cylinder diesel engines. In 1954, a motor engine with direct injection was added in their lineup. In the 1960s, his venture was one of the biggest manufacturers of agricultural machinery producing 400 vehicles monthly.

Cesar G.B. Miguel

Cesar G.B. Miguel

Author

Cesar Guiderone B. Miguel was born and raised in Iligan City, Lanao Del Norte. He graduated in 2010 with a Bachelor of Arts in English degree from Mindanao State University - Iligan Institute of Technology. He previously worked as a freelance writer for various websites, as a member of the Iligan City Disaster Risk Reduction Management's training staff, and as a medical sales representative.

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