Ford PH launches chat support for inquiries, service concerns

Ford Philippines had a great start in terms of sales during the first quarter of 2022 as it managed to sell 4,634 units. The Territory and the Ranger led the Blue Oval brand’s sales performance. In fact, Ford PH announced that the Territory compact crossover has reached its 10,000th customer milestone. 

Ford PH wants to further enhance customer experience

Aside from generating unit sales, Ford PH is also committed to having more seamless communication with its clients. To do just that, it has launched a new chat support service that intends to enhance customer experience by providing real-time assistance.   

Ford PH’s ‘Click to Chat’ is a chat support feature that’s available on its official website. It allows individuals to communicate with live agents for their sales inquiries and service concerns. Through this approach, Ford PH believes that it will be able to expand its customer service platforms as well as reach more potential car buyers.  

Ford PH managing director Mike Breen shared that enhancing the overall customer experience is one of the company’s key priorities this year. Breen emphasized that offering real-time support to individuals is important. 

Ford PH managing director Mike Breen

“One of our key priority areas this year is to enhance our customer-facing processes and systems to increase efficiency and agility in the way we operate. Click To Chat was introduced as we continue to recognize that convenience and getting real-time support and access to Ford is important for our customers,” Breen said.  

“With Click to Chat, we have an innovative feature that extends our customer service operations on the digital space to ensure we are able to listen and respond to our customers’ queries,” Breen added.

Ford PH's chat support is available on mobile and desktop

The chat support feature is accessible on both mobile and desktop. Individuals need to click the “Live Chat” icon located on the right side of Ford PH’s website. Once clicked, it will be asking you to key in your name, e-mail address, 11-digital mobile number, and city or province. It will also be asking you if you’re a current Ford owner, and if your concern is sales- or service-related.  

Ford PH said that the Click to Chat is available to support customers from Monday to Friday from 8:00 a.m. to 6:00 p.m. During offline hours and on weekends, individuals can click ‘Leave a Message’ located on the right side of the page. An agent will attend to their inquiry once the agents are back online.

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