2024 RAM 1500 REV revealed via NFL Super Ball commercial

Updated Feb 15, 2023 | Same topic: Automotive Industry Updates

Production won’t happen until 2024, but reservations for the US are now open.

The 2024 RAM 1500 REV has been revealed at the recently concluded National Football League (NFL) Super Ball event, via a commercial. This signifies that its official launch is imminent. In fact, RAM is already accepting orders for its first-ever, fully electric-powered pickup truck.  

The "Premature Electrification" Super Bowl ad. Interior is shown from 0:51 onwards.

Note that this follows the Ram 1500 Revolution Concept which was unveiled a month ago at the 2023 Consumer Electronics Show in Las Vegas. That said, the RAM 1500 REV takes some inspiration from the concept, though there are some notable differences.  

For starters, the front fascia’s general shape appears to have gained some additional vents on the lower bumper. The outline of the LED headlamps then gains a more rounded contour with smoother edges. Meanwhile, the individual lighting elements inside the cluster were reduced to two instead of four on the concept truck.  

A picture of the 2024 RAM 1500 REV

The 2024 RAM 1500 REV

Moving upwards, the muscular hood present in the concept appears to have been carried over to the production model. Then again, it appears that the production version RAM 1500 REV has lost the two-tone look of the concept, as its pillars now come with the same color as its body.  

The angularity of the RAM 1500 REV’s side section was also toned down with smaller wheel arches, and less dramatic body lines. In contrast, the Ram 1500 REV Revolution Concept came with particularly beefy wheel arches that made it look wider than it is.  

A picture of the RAM 1500 Revolution Concept

As a reference, here's the RAM 1500 Revolution Concept for 

It is then from the rear of the EV truck that we can see that it is more similar to the regular fossil-fuel RAM 1500 than the RAM 1500 Revolution Concept. Remember that the RAM 1500 Revolution Concept came with a rather sharp pair of taillights. Also, its bed featured a thick black-colored border which separates it from the main body. 

The RAM 1500 REV’s bed meanwhile, looks more seamlessly linked to the main cabin. Furthermore, it gets a simpler tailgate, as well as a more conventional-looking LED taillight set.  

A rear-quarter shot of the RAM 1500 REV

It looks more like the regular 1500 model

It is likewise from the Superbowl commercial that we can take a bit of a peek at the RAM 1500 REV’s interior. 

As expected, it looks similar to the regular, internal combustion-powered sibling. The large, vertically-oriented UConnect touchscreen headunit is present, and it gets a similar chunky but well-arranged dashboard as well.  

Do remember also that the earlier concept version was equipped with a third-row seat. In the case of the RAM 1500 REV, we aren’t sure if this feature was kept since it wasn’t shown outright in the Super Bowl advertisement. But if we consider how its front cabin mirrors the one on the regular RAM 1500 then a third row is highly unlikely.  

A picture of the rear of th RAM 1500 REV

The 1500 REV takes some design cues from the concept, but it is toned down

Other specs like output figures, range, and the type of motor and battery the RAM 1500 REV comes with are yet to be shared by the brand. Moreover, the actual production for this RAM model won’t happen until 2024.  

As mentioned above, however, customer reservations for the 1500 REV are now available via the RamREV website for a refundable $100 (around Php 5,500) reservation fee. Note though that this reservation for the upcoming electric-powered RAM is only available for US-based customers, for now. 

For more car news and automotive industry updates, keep it here on the Philippines’ largest automotive portal.  

Know more about Ram 1500 2024

Ram 1500

The RAM 1500 isn’t just another pickup truck—it’s a masterclass in engineering that seamlessly blends capability, ruggedness, and luxury. Designed to handle the toughest challenges while keeping you in complete comfort, the RAM 1500 is a vehicle that dominates its segment with sheer brilliance.

>>> New and used RAM 1500 2025 for sale in the Philippines

RAM 1500 Launch

The RAM 1500 Rebel made its debut in the Philippine market in 2021 with a price tag of ₱4,090,000. Its combination of a powerful 5.7-liter V8 HEMI engine, off-road capability, and luxurious features has made it a standout choice for discerning pickup enthusiasts.

RAM 1500 Exterior

The RAM 1500 exudes confidence with its bold and aggressive design, which is both functional and striking. Its commanding front grille, flanked by sleek LED headlights, makes a strong first impression, while features like fog lights and tow hooks emphasize its readiness for demanding tasks.

RAM 1500 front

Its aerodynamic profile is complemented by clean body lines and the practical double-cab configuration, offering ample space for both passengers and cargo. At the rear, the RAM 1500 impresses with features like the Rambox Cargo Management System, LED taillights, and an easy-to-use tailgate. The result is a pickup that blends form and function effortlessly.

RAM 1500 side

RAM 1500 Interior

Inside the RAM 1500, the focus shifts to comfort and refinement. The cabin is a testament to quality, with high-grade materials, plush leather seats, and meticulous detailing. The spacious interior ensures every journey is comfortable, whether you’re navigating city streets or tackling off-road trails.

RAM 1500 interior

Storage options are plentiful, with thoughtful compartments throughout the cabin to keep your gear organized. The available dual-pane panoramic sunroof adds a sense of openness, flooding the interior with natural light and elevating the overall ambiance.

RAM 1500 interior

RAM 1500 Platform, Chassis & Powertrain

The RAM 1500 is built on a robust ladder-frame chassis designed for superior rigidity and carrying capacity. The frame, made from high-strength steel, ensures durability and stability in challenging conditions. Ventilated disc brakes on all four corners provide reliable stopping power, while 18-inch gloss black wheels wrapped in 275/70 all-terrain tires enhance traction and control on all surfaces.

Unique to the RAM 1500 Rebel is performance-tuned shock absorbers, a four-wheel-drive system with an electronic shift-on-the-fly transfer case, and skid plates protecting vital components during off-road expeditions. This makes the RAM 1500 a versatile powerhouse, equally at home on highways or rugged trails.

At the heart of the RAM 1500 is its celebrated 5.7-liter V8 HEMI engine, paired with an eight-speed automatic 845RE transmission. This configuration delivers an impressive 395 horsepower at 5,600 rpm and 556 Nm of torque at 3,950 rpm, ensuring plenty of muscle for every task. With a towing capacity of 5,121 kg and a payload capacity of up to 834 kg, the RAM 1500 makes light work of hauling boats, trailers, or heavy equipment.

RAM 1500 Off-Road Capability

The RAM 1500 Rebel takes performance further with specialized features designed for off-road enthusiasts. Performance-tuned shock absorbers, skid plates, and the four-wheel-drive system provide confidence on rugged terrain. Combined with its robust tires and durable chassis, the Rebel version offers unmatched off-road capability for those who seek adventure.

Technology and Safety

The RAM 1500 is packed with advanced technology and safety features to keep you connected and secure on the road. A 12-inch touchscreen with Android Auto and Apple CarPlay compatibility serves as the centerpiece of the infotainment system, complemented by a 19-speaker Harman Kardon sound system for an immersive audio experience.

Safety is prioritized with an extensive airbag system, electronic stability control, forward collision warning, and ParkSense Rear Park Assist. Convenience features like remote keyless entry, tire fill alerts, and a backup camera further enhance the driving experience.

RAM 1500 2025  Price List

 Variant Price
RAM 1500 Rebel Crew Cab 5.7 V8 HEMI 4x4 ₱4,900,000

All in all, the RAM 1500 redefines what a pickup truck can be, blending rugged capability with luxurious comfort. Whether towing heavy loads, navigating rough trails, or cruising in style, the RAM 1500 is a true game-changer in its class.

₱ 4,800,000 - ₱ 9,390,000

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Cesar G.B. Miguel

Cesar G.B. Miguel

Author

Cesar Guiderone B. Miguel was born and raised in Iligan City, Lanao Del Norte. He graduated in 2010 with a Bachelor of Arts in English degree from Mindanao State University - Iligan Institute of Technology. He previously worked as a freelance writer for various websites, as a member of the Iligan City Disaster Risk Reduction Management's training staff, and as a medical sales representative.

Facebook: https://www.facebook.com/goridus.goridus

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