Mazda, Toyota & Denso to join hands in building EVs

Sep 29, 2017 | Same topic: Auto industry: Latest updates
This cooperation promises to build a very powerful alliance in Japanese auto market.

According to latest car news, Toyota, Mazda and Denso have recently decided to work in close collaboration with each other in order to develop new technologies for the production of electric vehicles.

Toyota CEO and Mazda CEO shake hands on their agreement

Toyota, Mazda and Denso have recently decided to work in close collaboration with each other 

To our eyes, this cooperation, generally, can exploit enormous strengths of these three famed companies, namely:

  • Toyota: Toyota New Global Architecture platform
  • Mazda: “bundled product planning and prowess in computer modeling-based development”
  • Denso: advanced automotive technologies, components and systems

As a result, the companies have been founded the EV CA Spirit, where all cooperative strategies will take place. In terms of workforce, initially, there will be 40 selected staff from the three brands. Concerning equity participation, with a 90% share, Toyota becomes the biggest shareholder of EV CA Spirit, whereas Mazda and Denso get equal shares of 5%.

Toyota, Mazda and Denso joint technology development contract

The companies will develop basic structural technologies for electric vehicles

Apart from the headquarter EV CA Spirit, the trio also plan to establish another company named “JV” in Nagoya, Japan. As planned, JV will take on the R&D of basic structural technologies for electric vehicles. Accordingly, new techs will cover a diverse range of models and segments with a view to keeping up with latest auto tech trends.

Besides, the alliance also reveals that they always welcome the contributions, supports and participations from other car manufacturers and suppliers.

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